Privacy Policy

1. Introduction

Welcome to Infrared Global. We respect your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, and safeguard information when you visit our website (www.infrared.global) or engage our marketing services.

2. Data Controller

3. Data We Collect

We collect the following categories of personal information:

• Identity Data — First name, last name, company name, job title
• Contact Data — Email address, phone number, billing address
• Transaction Data — Payment details, service agreements, and invoicing records. We do not store credit card details; financial transactions are processed by our third-party payment provider.
• Technical Data — IP address, browser type and version, timezone settings, operating system, and location data
• Usage Data — Information about how you use our website, including pages visited, time spent, and interaction patterns
• Communication Data — Information you provide when filling out forms, responding to assessments, or contacting us via email or phone

4. How We Use Your Data

We process your personal data under the following lawful bases:

• Performance of Contract — To deliver our marketing services, provide access to qualification systems, and manage client accounts
• Legitimate Interests — To send relevant communications about our services, improve our website, and analyze service performance
• Consent — Where you have opted in to receive marketing communications or participated in assessments and scorecards
• Legal Compliance — To meet tax, accounting, and regulatory obligations under Romanian and EU law

5. Third-Party Service Providers

We may share your data with trusted third-party providers who assist in delivering our services:

• Payment Processors — For secure transaction handling
• Analytics Platforms — Google Analytics for website traffic analysis
• Advertising Platforms — Google Ads and Meta (Facebook/Instagram) for campaign management on behalf of clients
• CRM and Automation Tools — For managing client relationships and automated communications
• Hosting Providers — For website and data hosting

6. Data Retention

We retain your personal data only for as long as necessary to fulfill the purposes for which it was collected, including satisfying legal, accounting, or reporting requirements. Typically:

• Client data — Retained for the duration of our engagement plus 5 years for legal and tax purposes
• Website analytics — Retained in anonymized form
• Marketing communications — Until you unsubscribe or request removal

7. International Data Transfers

Your data is primarily processed within the European Economic Area (EEA). Where we use service providers based outside the EEA, we ensure appropriate safeguards are in place, such as Standard Contractual Clauses approved by the European Commission.

8. Your Rights Under GDPR

Under the General Data Protection Regulation, you have the right to:

• Access your personal data
• Rectify inaccurate or incomplete data
• Erase your data ("right to be forgotten")
• Restrict processing of your data
• Object to processing based on legitimate interests
• Data portability — Receive your data in a structured, machine-readable format
• Withdraw consent at any time where processing is based on consent

You also have the right to lodge a complaint with the Romanian Data Protection Authority (ANSPDCP) at www.dataprotection.ro.

9. Security

We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the Internet is 100% secure, and we cannot guarantee absolute security.

10. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated revision date. We encourage you to review this policy periodically.

11. Contact Us

For questions about this Privacy Policy or how we handle your data: